Elevating The American Broadcasts

If you watched the recent UAB Blazers at Charlotte 49ers game, you may have noticed several enhancements to this season’s American Athletic Conference football broadcasts.  Read more (and watch) below.

Kauri Black, Associate Commissioner, Broadcasting and Digital Programming for The American, sets the field:  “This year, we wanted to reimagine our ESPN+ football broadcasts, and by creating a five game package with Gemstone Media Inc., we successfully elevated our coverage and changed the narrative about being on ESPN+.  Overall, the partnership has provided us with the ability to ideate continually and outsource some thinking, enabling us to be first-movers within the streaming space.”  For this game, “we added drone coverage and successfully integrated live studio hits with low latency from Jacksonville, Florida.”

As another enhancement this year, Gemstone instituted a Megalodon camera, adding intimacy to the viewing experience.

Tom Piero, Program Producer, elaborates, “As a member of the Gemstone Media team, working with the American Athletic Conference has been a tremendous opportunity.  Providing additional content by way of studio cut-ins, halftime and post-game shows during the UAB vs. Charlotte football game has shown the conference’s willingness and dedication to raise their brand to new levels. Additionally, it affords the conference the opportunity to create sponsorship possibilities and variety to the viewing public on this important streaming platform.”

George Birnbaum, Gemstone’s CEO and Founder, concludes, “Thank you to Kauri Black for trusting Gemstone Media and embracing the opportunity to experiment with unique presentation approaches! This partnership has been—and will hopefully continue to be—a testament to overcoming technical challenges and delivering truly exceptional sports programming.”